1. Strategic PlanningStrategic Planning determines the Who, What, Why and When questions that keep the process sailing smoothly. If Content Strategy is the meat, Strategic Planning is the recipe that brings it all together.
2. Content StrategyContent Marketing is the new buzzword at every marketing agency, but Content Strategy is what propels it to victory. Our Content Strategy process takes into account real customer data and industry research, and turns it into meaningful pieces of content that will delight your audience.
3. Technical DevelopmentThis is the part of digital marketing that most people wish they could avoid, which is why we handle it for you. With our Site Auditing, Site Building and Solutions Architecture offerings, we seamlessly tackle the “under the hood” tasks so all you have to do is sit back and enjoy the implementation.
4. PromotionEven the best of content is useless if nobody sees it. We work hard to research, strategize and create your content, so we work equally hard to give it wings. We reach out to the top social influencers and channels as well as leverage paid media to ensure that your content gets visibility on the most impactful platforms.
5. MeasurementThis is the other segment of digital marketing that everybody wants, but nobody wants to do. You’re in luck. We’re a data-driven agency that loves to check your progress. We measure the RIGHT things in the RIGHT way so all you see is results.
6. OptimizationGood is never good enough, especially when it comes to your content. We perfect the processes and refine the systems because we believe there is always a way to make things even better.