GENERATIVE AI SERVICES

AI technology with expert guidance

You’ve heard about all of the innovations in AI. It’s overwhelming. You’re tasked with taking your organization to the next level of marketing and SEO. But you can’t afford the risks to your brand without the proper policies and training in place. 

That’s where iPullRank can set you and your team up for AI success. Prevent the missteps of an immature business. Instill a culture of measured innovation and start putting AI technology to work in stride with your employees. 

Leverage generative AI content with confidence. Implement an AI playbook across your entire organization that maintains your brand’s values, voice, and standards of quality.

Find efficiencies, develop customizations unique to your business, and use AI as a competitive advantage, not a liability.

Our 8-Step Approach To Your Custom Generative
AI Content Program

Leveraging our extensive enterprise Content Strategy experience, we work with you to craft a generative AI process that seamlessly blends your existing workflows with AI-enhanced functional and practical execution.

Graphic showcasing the iPullRank AI Content strategy framework
  • Review Client Goals and Content Strategy: We take a deep dive into how your Content Strategy currently operates to replicate and expand on it through AI.
  • Identify AI integration points: We look for places in your existing processes and tools to integrate AI functionality.
  • Prepare Generative AI Content Plan: We build out the content models, workflows, governance models, and toolkit for generative AI.
  • Build Prompt Library: We develop a library of prompts to be used across your organization for various content use cases.
  • Output QA: We run the prompts through a series of QA tests to ensure that content is always generated as expected.
  • Optimize Outputs: We improve prompts that do not pass our QA tests.
  • Knowledge Transfer: We deliver the prompts and training on how to use the new content systems.
  • Maintenance: We update and optimize prompts as generative AI tools update and emerge.

Generative AI Training, Tools, and Strategy

When you work with iPullRank, you don’t get an ongoing, ambiguous roadmap. You get milestones. Deliverables. Actionable insights.

For your content strategy project, the iPullRank team will conduct a thorough analysis of your existing content, identify all opportunities, and develop a plan with prioritized recommendations that align with your business goals and drive growth.

A clear and focused, step-by-step presentation by our expert team accompanies each deliverable. We’ll walk you through everything, answer questions, and recommend next steps:

GENERATIVE AI TRAINING

We train your team to use the most popular generative AI tools. They’ll design creative on-brand content across mediums. Your employees will learn where human touch and editing are necessary while scaling content marketing efforts with tested and vetted prompt engineering tips.

GENERATIVE AI CONTENT STRATEGY

People generally use generative Al tools in isolation rather than with the oversight of enterprise-sanctioned methods. Our team works with yours to integrate these tools, enhance workflows, and develop governance models that make them work for the whole enterprise.

PROMPT
LIBRARIES

Prompt engineering is an emerging skill set that takes a long time to develop through trial and error. Our team develops custom prompt libraries that perfectly capture your brand's voice and tone, so you can generate top-quality output every time, without all the guess and check.

AI Content In Context

What does a comprehensive and immersive generative AI engagement look like? We can help you advocate for responsible generative AI usage. Your employees get personalized tools and training to flex their creativity and productivity with expert-level support.

Generative AI brings efficiency and scale, ideal for certain content terrains. Yet, some channels and topics demand the depth only a human expert can provide.

Understanding the purpose of your content is pivotal. Is it brand visibility or industry authority you’re after?

Perhaps both?

With the smart fusion of AI and human expertise, you can tailor your approach to strike the right chord every time. Different content, different goals, and the perfect tools at your disposal. Let’s choose wisely and harness the best of both worlds.

Discover what that means for your business and why AI generation can be your competitive advantage in content and SEO.

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BUSINESS LENDING INDUSTRY

We helped our client get $26 million in additional value and counting. Here’s how we closed gaps and opened conversions.

+20%

Increase in Organic Search Traffic YoY

+526%

Ranking for Featured Snippets

+829%

Account openings

$26M+

Incremented value generated