Google’s infinite scrolling on mobile SERPs, Google Quality Rater Guidelines Update, and insights from the State of Technical SEO.
In this week’s episode, we also cover IndexNow from Bing and Yandex, and problematics featured snippets.
Host: Garrett Sussman | Demand Generation Manager
(00:46) Continuous Scrolling SERPs on Mobile
(01:42) An Overview of Google’s Rater Guidelines for Search
(03:35) Summary of Google’s additions and changes to the Quality Rater Guidelines via Lily Ray
Google Quality Rater Guidelines: The Low Quality 2021 Update – Jennifer Slegg
(06:49) Problematic Google Search Summary
(07:52) IndexNow – Instantly Index Your Content on Bing and Yandex
(08:27) The size of the site is not the same as Quality or Authority
(09:36) What’s the hardest part about SEO? Not in terms of tactics but more process/workflow.
(11:17) How SEO is a tool for growth and not just rankings Michel Fortin
(12:11) The State of Technical SEO Report
(16:11) User intent, content mapping, and stakeholder management and its impact on revenue
*MarketMuse just released a free version of their software. Really cool opportunity here for anyone creating content. Check it out.
Rankable Live Episode 57: Why You Should Unbox GA4 Now with Krista Seiden
Rankable Live Episode 58: DC Glenn (Tag Team – Whoomp There it Is) Outside-of-the-Box SEO Tactics
Join Garrett Sussman each week as he pulls out all of the biggest and smallest stories from the past week that touch the world of SEO.
Get the scoop on what’s happening to Google, game-changing strategies for SEOs, and the people that you should have on your SEO radar.