Rankable Ep.11 – The Importance of Relationship Building With Clients
Welcome to episode 11 of iPullRank’s Rankable podcast, where we discuss various hot topics in the digital marketing industry and enterprise SEO. In this episode, we are joined by Shantel Branch, Senior Account Manager of iPullRank, and Chris Lombard, Senior Marketing Technology Manager at Home Franchise Concepts. In this episode, our discussion revolved around the topic, “The […]
The Stock Photo/Video Industry Has a Diversity Problem
iPullRank is a black-owned company with a diverse team originating from every corner of the world. This is a point of pride for us, as we believe it helps in large and small ways. Having the right representation is key, so it was frustrating to see that the stock photo industry has a surprising lack […]
How Fresh Content Influences Google Rankings
Content quality and optimization are hugely important for ranking well on Search Engine Results Pages (SERPs), but “freshness” may also be a factor for some types of content. To find out whether fresh content will influence your rankings on Google, you need to understand what it is, how it works, and whether it applies to […]
Rankable Ep.10 – LinkedIn All-Star Event
Welcome to episode 10 of iPullRank’s Rankable podcast, where we discuss various hot topics in the digital marketing industry. In this episode, we are joined by Sam Downs, Founder of SLD & Company, and David Stanton, VP of Business Development at Eastern Union. Our first ever LinkedIn All-Star Event was a great success, both David […]
7 Questions to Ask Before Working with an SEO Agency
One thing for sure in the wonderful world of SEO is things are ever-changing; each algorithm update results in a cacophony of tweets, blog posts, and think pieces on how an organization should or should not react. SEO has changed at such lightning speed and long gone are the days where a simple keyword report […]
Rankable Ep.9 – How to Approach Content Strategy: Agency Edition
Welcome to episode 9 of iPullRank’s Rankable podcast, where we discuss various hot topics in the digital marketing industry. In this episode, we are joined by Jordan Leschinsky, iPullRank’s very own Manager of Content Strategy. The discussion revolved around the topic, “How to Approach Content Strategy.” Jordan and Jarrett were able to explain the essence […]
Good vs Bad: Tips on Writing Outreach Emails
As many digital marketers and sales individuals will tell you, there is no exact science behind writing the perfect outreach email. That being said, I am sure that anyone reading this has experienced both great and action-oriented outreach emails as well as emails that make you want to throw up on your computer. When you […]
Rankable Ep.8 – Black Owned Businesses During a Recession
In this episode of Rankable, we are joined by Octavia Warren Gilmore, Founder/Chief Creative Director at Creative Juice. Our discussion revolved around the hardships that black owned business owners have to face during these unprecedented times, and the story of how these two successful black owned businesses came to be. Feel free to tune in […]
3 Reasons to Integrate Visual Content Into Your Marketing Campaigns
What is Visual Content and how can it help? Visual content is the graphic side of content. The images, photos, videos, Infographics, Gifographics, graphics, screenshots, memes, and illustrations that you find in Social Media platforms, blogs and websites. They often accompany written content and make the message easier to understand. “A message is a construction […]
The Foolproof Guide to Redirects
A Fourth of July Story About Redirects It’s a hot summer day and you and your best friends are all in your ‘98 Subaru Outlander on the way to visit your old college roommate for a Fourth of July party. Jamille has a cooler full of ice and drinks sitting in her lap because the […]
