Leveraging Sales and Customer Service Teams: Unleashing the Power of Pain Points in SEO Content

Keyword research tools are a rabbit hole. We try to get clever. A tangential topic with massive search volume? We could dominate that result page and brainwash our audience into learning more about the organization. Sounds reasonable, right? Nope. It’s a waste of time and effort. Don’t overthink SEO. Your customers are telling you what […]