Secrets from the Algorithm: Google Search’s Internal Engineering Documentation Has Leaked

Watch Our Google Algorithm Leak Webinar Replay Google, if you’re reading this, it’s too late. 😉 Ok. Cracks knuckles. Let’s get right to the Google algorithm leak. Internal documentation for Google Search’s Content Warehouse API has been discovered. Google’s internal microservices appear to mirror what Google Cloud Platform offers and the internal version of documentation […]

In-House SEO: Unique Challenges Round-Up

Is in-house SEO a challenge for your organization? Because it is for many companies; as an industry, search has matured to the point that there’s an abundant amount of apps, data, and training available.  So why is it difficult?  Today, we’ll look at the unique challenges that come with in-house SEO. We’ll look at what […]

JavaScript SEO: How Google Crawls and Indexes JavaScript Websites

JavaScript is the foundation of most websites and web apps you see on the internet. It’s one of the core technologies of the World Wide Web that brings interactivity and dynamism to websites that are built on a static bedrock of HTML. In fact, JavaScript is and has been the most popular programming language for […]

The Current State of Rank Tracking for SEO

You’re in trouble.  Your top five rankings across all of your web pages have skyrocketed. When searchers use your target keywords, you’re visible in Google. So why are your organic traffic counts falling?  You did everything right.  How can things be going so wrong? If rankings are up, why is your organic traffic down? This […]

11 Common Enterprise SEO Problems and Solutions

Is your organization winning the enterprise SEO battle?  According to DigitalMarketer.org, Google is responsible for “96 percent of smartphone search traffic and 94 percent of organic traffic.” It’s also no surprise that users focus their attention on organic search results 94 percent of the time.  Brands that don’t invest in SEO stand to lose millions […]

Page Experience for SEO: FAQs

TL;DR Google’s new Page Experience update is currently rolling out and was completed at the end of August. We couldn’t be happier. Google has combined a wealth of technical SEO ranking factors to make your site’s user experience a seamless one. But Page Experience for SEO won’t help your site rank better unless you optimize it for […]

Balancing Paid & Organic Search Through The Digital Transformation

Balancing Paid Search and Organic Search in the Wake of COVID-19

The world has changed.  Whether we like it or not, COVID-19 has had a resounding impact on the way that we communicate, work, and shop. This event is so profound that many experts believe that we’ll never truly go back to the way that things were.  So, what does that mean for your business? Well, […]