Webinar Recap – Why Your Rank Tracking Is Not Enough
In this webinar, Mike King and John Murch at iPullRank sat down to discuss the challenges and gaps with modern rank tracking. Google’s systematic updates mean many rank trackers have been left behind. The usefulness of rank tracking software has declined as many providers struggle to keep up. Today, they’ll expose the problems with modern […]
The Current State of Rank Tracking for SEO
You’re in trouble. Your top five rankings across all of your web pages have skyrocketed. When searchers use your target keywords, you’re visible in Google. So why are your organic traffic counts falling? You did everything right. How can things be going so wrong? If rankings are up, why is your organic traffic down? This […]
What To Do When Rich Snippets Steal Your Clicks
Search engine result pages (SERPs) can be very competitive. Even if you write a ton of content, it does not mean you are going to rank. Google is known for introducing new rich snippets and information such as video and step-by-step content as well as a mortgage calculator. These changes to SERPs can have a […]
The SEO Weekly – Episode 23 – SEO on TikTok and a Hiatus
The SEO WEEKLY Episode 23 – SEO on TikTok and a Hiatus Where queries are weird, advice is controversial, and everything depends. Taking a month-long hiatus from the SEO weekly, but we’ve also launched a TikTok channel for the iPullRank agency. In this week’s episode, we also cover Web Stories, Ahrefs Webmaster Tools, and if […]
Rankable Ep. 69 – Under the Hood of the SERPs
On Ep. 69 of iPullRank’s Rankable Podcast, Garrett Sussman hosts John Murch, Director of Software Engineering at iPullRank to discuss web scraping, SEO data, and new Google SERPs. John Murch is a Pittsburgh-based developer who stumbled into SEO while building WordPress websites in 2005. He has worked with small and large clients both as a […]
Page Experience for Desktop: Your Preparation Guide
In November 2021, Google announced that it will roll out its desktop version of the Page Experience Update between February and March 2022. This implies that the three core web vitals (FID, LCP, and CLD) will be considered for the desktop ranking. In this article, I will explain what the desktop page experience update means […]
The SEO Weekly – Episode 22 – How the AI Algorithms of Google Search Work
The SEO WEEKLY Episode 22 – How the AI Algorithms of Google Search Work Where queries are weird, advice is controversial, and everything depends. The AI algorithms behind search, SEO Accessibility, and a publisher’s best practices for URLs. In this week’s episode, we also cover a Slack App for keyword search volume, Bing Webmaster Tools, […]
Create a Slack App: Lookup Search Volume and CPC for a Keyword
Continuing with our GrepWords API webinar series, we know there are those scenarios where you’re discussing SEO strategy with a team member and a keyword opportunity comes up. Are you going to take 5-10 minutes to head over to your favorite SEO tool to lookup the search volume? Nope. We wanted a simple way to […]
The SEO Weekly – Episode 21 – Open the Google Search Console URL Inspection API Floodgates
The SEO WEEKLY Episode 21 – Open the Google Search Console URL Inspection API Floodgates Where queries are weird, advice is controversial, and everything depends. The new Google Search Console URL Inspection API, whether you should become an SEO specialist or an SEO generalist, and the overlap of Wordle and SEO. In this week’s episode, […]
Rankable Ep. 68 – How To Create Newsworthy Content
On Ep. 68 of iPullRank’s Rankable Podcast, Garrett Sussman hosts Amanda Milligan, Head of Marketing at Stacker, to discuss the topic of how to create newsworthy content. Amanda Milligan is the Head of Marketing at Stacker, a data journalism newswire that partners with brands to create and distribute content to their high-authority publisher network, building […]
Using Keyword Time Activated Peaks (KTAP) for SEO Reporting
The SEO world depends on search volume to inform their strategy, but is the data out there reliable? The truth is, search volume should be used as an indicator and not gospel. There are many sources out there that provide versions of this data, but there’s no definitive source of truth. Even Google’s Keyword Planner […]
The SEO Weekly – Episode 20 – SEO Nostalgia Bombs and Devious Link Schemes
The SEO WEEKLY Episode 20 – SEO Nostalgia Bombs and Devious Link Schemes Where queries are weird, advice is controversial, and everything depends. Google adds a tag for indexing embedded content, malicious link schemes to be aware of, and tech SEO strategies for 2022. In this week’s episode, we also cover an Ngram Keyword tool, […]
Rankable Ep. 67 – Navigating the Modern Remote Workplace
On Ep. 67 of iPullRank’s Rankable Podcast, Garrett Sussman hosts Ruth Burr Reedy, Vice President of Strategy at Upbuild, to discuss the topic of how to navigate the modern remote workplace. Ruth Burr Reedy is the Vice President of Strategy at UpBuild, a fully-distributed marketing agency specializing in technical SEO, advanced web analytics, and whole-funnel […]
5 Ways to Use Google Trends for SEO
The 20 percent of keywords driving 80 percent of your sales… Will they continue to be profitable, or will they become a money pit leading to diminishing returns and lost revenues? Keyword research via tools like keyword planner focus on the present. Is there a way to predict the future? A way for you to […]
The SEO Weekly – Episode 19 – Page Experience for Desktop GSC Measurement
The SEO WEEKLY Episode 19 – Page Experience for Desktop GSC Measurement Where queries are weird, advice is controversial, and everything depends. Google offers reports for measuring Page Experience on Desktop, a massive Googlebot crawl spike on Jan. 12th, and ASMR for SEO. In this week’s episode, we also cover paywall content and SEO, link-building […]