The SEO Weekly

Google Search Ranking Systems - Episode 48

Where queries are weird, advice is controversial, and everything depends.

What’s the difference between a new Google Search Ranking System and an Update? Google tries to clarify with more precise wording.

In this week’s episode, we also cover doorway pages, what to do with your end-of-year marketing budget, and common eCommerce JavaScript errors. 

Also:

Host: Garrett Sussman | Demand Generation Manager 

Don’t forget to please SUBSCRIBE to the channel if you enjoy the episode.

Order by Dec. 16th - Get it by Jan. 20th

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THE SEO WEEKLY

Get our Economic SEO strategy guide

What’s the biggest mistake you can make heading into a recession?

Cutting your SEO budget.

Unless you’re a 6 month CMO looking for your next gig, discover why this recession is the best time to double down on your SEO investment.

Join Garrett Sussman each week as he pulls out all of the biggest and smallest stories from the past week that touch the world of SEO.

Get the scoop on what’s happening to Google, game-changing strategies for SEOs, and the people that you should have on your SEO radar.

Garrett Sussman

Do Machines Have Memories?

Wednesday, March 26th, 2025 10:00 am ET

What do LLMs remember, and how does their memory impact the generative AI output? As we move beyond optimizing for human search behavior to programming AI agents’ memory layers, understanding this shift is crucial for staying ahead of the curve.

Join Andrea Volpini, Co-founder and CEO of WordLift, for a technical and philosophical webinar on the elements at play for SEOs and content creators.

Considering AI Content?

AI generative content has gone mainstream.

Discover what that means for your business and why AI generation can be your competitive advantage in the world of content and SEO.