[0:00] Intro
[3:13] Thoughts on the Page Experience System
[5:23] Should Page Speed be factored into SEO
[7:32] Content or User Experience: Which is More Important?
[10:48] What Are the Most Important Things that a TechSEO Does?
[12:43] How Much Coding Experience is Needed in TechSEO
[14:18] Necessary Skills for TechSEO
[20:38] How to Discuss Replatforms & Migrations
[24:38] How to Instill Testing Culture at Your Org
[30:17] Prioritizing Issues
[34:33] Robot.txt Files
[38:41] Will Google Start Viewing Crawling & Indexing Differently?
[41:21] How will AI Content Impact TechSEO
[47:21] Final Thoughts
In this fireside chat, Zach Chahalis, Michael Glavac, and Garrett Sussman walk us through why TechSEO is absolutely not dead. They discuss key insights and skills they’ve picked up throughout their careers and what the future of TechSEO will look like.
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iPullRank is a pioneering content marketing and enterprise SEO agency leading the way in Generative AI, Technical SEO, Audience-Focused SEO, and Content Engineering. People-first in our approach, we’ve delivered $4B+ in organic search results for our clients.
iPullRank is an NMSDC-certified Black-owned business. We support the NMSDC network in its mission to reshape the diversity landscape.
iPullRank is a pioneering content marketing and enterprise SEO agency leading the way in Technical SEO, Audience-Focused SEO, and Content Engineering. People-first in our approach, we’ve delivered $4B+ in organic search results for our clients.
iPullRank is an NMSDC-certified Black-owned business. We support the NMSDC network in its mission to reshape the diversity landscape.
