What’s the secret to building a successful media company, one that survives over the long term? It isn’t conversion; it’s retention. The more you know about your audience, the easier…
Andrew McDermott
Is your publishing business model working? Is it moving your company towards profit or loss? Many publishers aren’t entirely sure of the answer. Publishers are using a variety of different…
What if you were a mind reader? What if you knew exactly what your readers and customers wanted from you before they asked for it? For media companies, this is…
