The Emergence of the T-Shaped SEO ft Michael Glavac – Rankable Ep. 100

The RANKABLE Podcast The Emergence of the T-Shaped SEO – Episode 100 FEATURING Michael Glavac The Emergence of the T-Shaped SEO ft. Michael Glav | RSS.com In episode 100, iPullRank’s Michael Glavac joins the show to discuss why SEOs should be taking a more specialized approach to their SEO skillset. Michael gives his thoughts on […]

What’s GPT-4 Got To Do With It? – Episode 57 – The SEO Weekly

The SEO Weekly What’s GPT-4 Got To Do With It? – Episode 57 Where queries are weird, advice is controversial, and everything depends. GPT-4 is coming this week. What does that mean for AI generative tools? Improved video, audio, and image output?  Any better at fact-checking?  Google completed rolling out the 6th iteration of the […]

SEO Fails and Fairy Tales – Episode 56 – The SEO Weekly

The SEO Weekly SEO Fails and Fairy Tales – Episode 56 Where queries are weird, advice is controversial, and everything depends. Without a major algorithm update or new feature rollout, it feels like the world of SEO can breath for a minute. Sure, AI in SEO still has gripped the industry (we even put out […]

Using an SEO Test Budget to Earn C-Suite Investment – Rankable Ep. 98

The RANKABLE Podcast Using an SEO TEST BUDGET TO EARN C-SUITE INVESTMENT – Episode 98 FEATURING Mark A Preston Using an SEO Test Budget to Earn C-Suite Investmen | RSS.com In episode 98, Mark A Preston joins the show to give out some valuable tips and tricks for all of you in-house SEOs hoping to […]

Bing AI Chat Gone Wrong – Episode 55 – The SEO Weekly

The SEO Weekly Bing AI Chat Gone Wrong – Episode 55 Where queries are weird, advice is controversial, and everything depends. As more mainstream journalists try out Bing’s AI chat capabilities, they’ve encountered some uncomfortable experiences. Everything from blackmail to romantic advances, ‘Sydney’ has tarnished the initial advantage that Bing had established in the AI […]

Exploring The Experience of Black Women In Corporate America – Rankable Ep. 97

The RANKABLE Podcast Exploring The Experience of Black Women In Corporate America – Episode 97 FEATURING Shantel Branch & Neferkara Aaron In episode 97, Director of Client Strategy, Shantel Branch, and Office & Special Projects Manager, Neferkara Aaron join Senior Digital Marketing Specialist Aaron Johnson to share stories and thoughts on what it’s like navigating […]

How Audience Research Shapes Financial Services Marketing

Inflation has grown.  More than fifty brands, including several blue chip companies and tech companies, have announced a string of layoffs. A growing number of consumers fear we may be headed into a recession. What does this mean for financial services? Do financial services need to adapt to shifts in the economy?  The dangerous answer […]

The Messy Middle and the Impact of AI on SEO – Rankable Ep. 96

The RANKABLE Podcast The Messy Middle and the Impact of AI on SEO – Episode 96 FEATURING Gianluca Fiorelli The Messy Middle and the Impact of AI on SEO ft Gi | RSS.com In episode 96, Gianluca Fiorelli joins the show to discuss the many ways in which generative AI will impact SEO in the […]

AI Search Wars: Bard vs. Bing – Episode 54 – The SEO Weekly

The SEO Weekly AI Search Wars: Bard vs. Bing – Episode 54 Where queries are weird, advice is controversial, and everything depends. A series of articles and events launched the AI search wars. With Google’s official introduction of Bard and Microsoft Bing’s launch event for OpenAI integration, we are officially entering a new phase of […]

Google’s Apprentice Bard – Episode 53 – The SEO Weekly

The SEO Weekly Google’s Apprentice Bard – Episode 53 Where queries are weird, advice is controversial, and everything depends. Last week, Alphabet had its 2022 Q4 Earnings Report, and CEO Sundar Pichai opened up about Google’s entrance into AI-driven products. Earlier in the week, CNBC reported on Google’s AI Chatbot that they’re testing internally with […]

The Yandex Code Leak – Episode 52 – The SEO Weekly

The SEO Weekly The Yandex Code Leak – Episode 52 Where queries are weird, advice is controversial, and everything depends. Last week, code fragments from Russian search engine Yandex were leaked online. Does this leak matter to the SEO industry? Were there insights to be gleaned? Mike King believes that to be the case. We […]

How Does Internal Linking Impact Topical Authority?

How does Wikipedia do it?  Ten years ago, they dominated Google’s search results, appearing on page one 46% to 60% percent of the time, depending on who you ask. With one-word search queries, Wikipedia appears on page one 8 out of 10 times.   Wikipedia continues to dominate. A big part of this is the fact […]

The State of Technical SEO – Episode 51 – The SEO Weekly

The SEO Weekly The State of Technical SEO – Episode 51 Where queries are weird, advice is controversial, and everything depends. Are organizations investing in technical SEO? What’s your favorite tool of choice? What are the biggest challenges for getting recommendations implemented? Women in Tech SEO launched their second annual report and we covered the […]