Rankable Ep.22 – Team Marketing in COVID, It’s Not a Solo Game

by iPullRank Agency

12.09.2020

Welcome to Episode 22 of iPullRank’s Rankable podcast, where we discuss various hot topics in the ever-changing world of digital marketing.

In this episode, we are joined by Will Gulley, Director of Digital Marketing at Big 12 Sports, to discuss the topic “Sports Marketing during COVID-19.”

The conversation revolved around what coordinating the Big 12 Sports conference looked like during the pandemic and how things are looking going into 2021.

A lot of great insights were shared in this episode, be sure to check it out!

//.about_the_author

iPullRank Agency

iPullRank is a digital marketing agency behind Fortune 500s' winning strategies. We are a team of marketing experts who operate by the "PROUD" creed, which stands for being Proactive, Reliable, Outstanding, Useful and Determined. We’re the house that strategic, creative and technical professionals go to learn new strategies, POV's, and to find a competitive edge.

How to Stop the Scroll: An Introduction to Content Resonance

How AI Mode Works and How SEO Can Prepare for the Future of Search

An Introduction to the Relevance Engineering Framework: The Future of Search

SEO RFP: The Best Process for Hiring the Right Agency [Template]

Secrets from the Algorithm: Google Search’s Internal Engineering Documentation Has Leaked

//.eBook

AI in Content and SEO: Friend or Foe?

Discover what that means for your business and why AI generation can be your competitive advantage in content and SEO.

//.recent_content

Google’s Search Quality Rater Guidelines and YMYL in the Age of AI Search

02.5.26

Audience Research, Content Strategy, Generative AI, SEO

Digital Sleuthing: How to Find and Decipher Google’s Patents, Leaks, and PR

01.29.26

Content Strategy, Generative AI, SEO

1 Important Lesson Omar Little Taught Me About Writing Page Titles

01.22.26

Moving from a Google-shaped Web to an Agent-shaped Web: A Refutation of Misinformation about Chunking

01.15.26

Tips, advice, and exclusive insight direct to your inbox

Sign up for the Rank Report — the weekly iPullRank newsletter. We unpack industry news, updates, and best practices in the world of SEO, content, and generative AI.

You don’t want to beat the algorithm—you want to crush the competition.

iPullRank is a pioneering content marketing and enterprise SEO agency leading the way in Relevance Engineering, Audience-Focused SEO, and Content Strategy. People-first in our approach, we’ve delivered $4B+ in organic search results for our clients.

Rankable