Rankable Ep. 82 – Executing SEO Project Management ft Montse Cano

The RANKABLE Podcast Executing SEO Project Management – Episode 82 FEATURING Montse Cano 82. Executing SEO Project Management ft Montse Can | RSS.com In episode 82, Montse Cano joins the show to discuss anything and everything in the world of project management for SEO. Montse gives us the rundown of why projects fail, how to […]

Another Update on the Helpful Content Update – Episode 37 – The SEO Weekly

The SEO Weekly Episode 37 – Another Update on the Helpful Content Update Where queries are weird, advice is controversial, and everything depends. After the rollout’s been completed, where do we stand on the Helpful Content update? In this week’s episode, we also cover link-building myths, eCommerce category pages, and a nifty SEO content audit […]

The Helpful Content System: Create People-First Content

SEOs know all of the ‘tricks’.  ‘Make sure each of these posts has our core keywords in the title, first fifty words, and subheads; each post should be (at least) 1,600 words, and it should cover each of the keywords in our niche.’  Does this sound familiar?  Guess what? Google knows the difference between filler […]

How to Generate Data-Driven Copy for Ecommerce Category Pages with GPT-2

My 2020 MozCon presentation was a short film created by the iPullRank team. I’m not going to spoil it because I’d rather you watched it, but the movie is one part “Batman: The Animated Series” and one part “Mr. Robot” presented in a mixed-media format. If you haven’t seen it, we’ve just released a Director’s […]

Why Google Search Console & Google Analytics Data Never Matches

A common complaint about Google Search Console (GSC) is that the data is “inaccurate” when compared to Google Analytics results. You know the situation. We’ve all done it. You try to line up traffic to landing pages from analytics with clicks from Google Search Console and the numbers are nowhere near close! Then you mumble […]

Will SEO Be a Thing in 20 Years – Episode 36 – The SEO Weekly

The SEO Weekly Episode 36 – Will SEO Be a Thing in 20 Years? Where queries are weird, advice is controversial, and everything depends. Where will SEO be in 20 years time? Will the internet need SEOs when my 6 month old daughter is ready to enter the work force? We asked the industry and […]

Building and Re-building an Agency: iPullRank’s 8th Anniversary

When Mike King founded iPullRank in 2014, it wasn’t his first – or second – rodeo. This self-described “developer turned indie rapper turned results-driven marketer” got started with a Howard computer science degree and moved onto a global tour of the hip-hop circuit before diving into the world of digital marketing. For Mike, entrepreneurship isn’t […]

Rankable Ep. 80 – In-house SEO: the Glue of Your Marketing Team ft Areej AbuAli

The RANKABLE Podcast Episode 80 – In-house SEO: The Glue of Your Marketing Team FEATURING Areej ABUALI 80. In-house SEO: The Glue of Your Marketing Team | RSS.com In episode 80, Areej AbuAli Head of SEO at Papier stops by to chat about the strategies, wins, and challenges that an in-house SEO team can experience. […]

The SEO Weekly – Episode 35 – The Helpful Content Update Part II

The SEO WEEKLY Episode 35 – The Helpful Content Update: Part II Where queries are weird, advice is controversial, and everything depends. Has the Helpful Content Update done anything yet? We took a look at all of the good and bad advice for this update specifically covering how to improve your content and whether you […]

Prevent Metadata From Sabotaging Your Visibility

There’s data hiding in your website—and it could be killing your rankings, lowering your click-through rates, and even hiding your website in the search results.  It’s called metadata.  Imagine telling Google not to include your website in the search results, like when Moz deindexed its site completely in 2019 for one panic-inducing day. Maybe you’re […]

Rankable Ep. 79 – Language Technology, NLP and SEO ft Dr. Rachael Tatman 

The Rankable Podcast Episode 79 – Language Technology, NLP, and SEO Featuring Dr. Rachael Tatman 79. Language Technology, NLP, and SEO ft Dr. Racha | RSS.com In episode 79, Dr. Rachael Tatman stops by to share her thoughts on how language modeling can be used to enhance your SEO efforts. Dr. Tatman details what impact […]

The SEO Weekly – Episode 34 – Google’s Helpful Content Update

The SEO WEEKLY Episode 34 – The Helpful Content Update Where queries are weird, advice is controversial, and everything depends. With the announcement of the Helpful Content Update, we dive deep into what it is, how it might affect your SEO strategy, and what are some of the takes in the SEO industry. What are […]

Rankable Ep. 78 – Untapped Superpowers of Data Science and SEO ft Lazarina Stoy 

The RANKABLE Podcast Episode 78 – Untapped Superpowers of Data Science and SEO FEATURING Lazarina Stoy 78. Untapped Superpowers of Data Science And SEO f | RSS.com In episode 78, Lazarina Stoy of Intrepid Digital details the highlights that can emerge when we combine the worlds of SEO and Data Science. She explains what tools […]